Innovation/Digital Growth Expert

Nashville, TN | Contract

Post Date: 08/21/2017 Job ID: Req-6961 Industry: Other

Smart Solutions has an exciting opportunity for a creative Innovation/Digital Growth Expert to join the Innovation team in Nashville, TN!

 




As a member of this team, you will help spur new product innovation by helping to identify, test and scale new customer acquisition channels and new streams of revenue by applying lean startup, design thinking and growth hacking methodologies. This is a perfect opportunity for an experienced digital marketing specialist build an experimentation engine, make an immediate impact, hone long-term skills and positively impact corporate culture in a financially stable environment.

 




Responsibilities

  • Work with partners and vendors to drive conversion and signups on new products and services

  • Become an expert on customer acquisition channels, funnels and marketing stack

  • Identify, prioritize and execute experiments (optimize existing channels and discover new ones)

  • Prioritize and triage tasks and stories daily

  • Engage with users 1-1 where necessary to understand why they dropped off

  • Use modern tools for tracking and analyzing user behavior

  • Establish a growth habit and culture of experimentation. Work with the team to prioritize and implement growth experiments

  • Work closely with the product team to refine UX, copy and messaging

  • Exchange ideas/data/feedback with other teams

  • Work on a lean startup process. Scale and automate processes

 

Requirements

  • At least 3-5 years in a growth/performance marketing role, preferably scouting new product line opportunities

  • Strong experience with analytics and visualization tools

  • Ability to manage and prioritize a large idea-bank

  • Strong experience in both web site and web app/UI based growth hacking for engagement / conversions

  • Excellent communication skills with the ability to work with cross functional teams and present to executives

  • Knowledge about both inbound and outbound marketing

  • Performance and results-oriented

  • Knowledgeable of HTML/CSS programming

  • Strong analytical skills and able to identify problems and find solutions

 




Smart Solutions, Inc. Is an equal opportunity employer functioning under an Affirmative Action Plan. U.S. Citizens and those authorized to work in the U.S. Are encouraged to apply. We are unable to sponsor at this time.

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